Are you an independent artist or small-scale, grassroots company fighting for a slice of publicity? Are you wondering how to get some traction promoting your show? Some large arts organizations have whole teams of PR professionals, but indie artists shouldn’t be left out in the cold just because they never learned how to effectively approach the press. Anyone is welcome to join us with a $25 donation to BSR.
At 6:30pm on Wednesday, December 13, we’re gathering for a Zoom class with BSR editors Alaina Johns and Kyle V. Hiller. We’ll begin with about an hour of interactive instruction, with real-life examples from the editors’ inbox. We’ll cover the role of arts journalists, the five things we need from you when you pitch us (i.e., ask for coverage), what to do when you need a correction, how to build an effective long-term relationship with members of the press, and more. Then we’ll open the floor for a Q&A with the editors and BSR writer Jill Ivey, a communications strategist.